PR/Comms
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Digital & Technology
Forget AI. ‘Deck Talk’ is the Greatest Enemy of Thought Leadership
The more that thought leadership becomes solely a tool of self-promotion, the less vital it becomes.
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Crisis Management
PR Roundup: Benefits on the Chopping Block, Apple’s New Era and Health Information Overload
PR Roundup examines the reputational risks of rolling back employee benefits at Zoom and Deloitte, Tim Cook’s departure from Apple after 15 years and what Edelman’s latest Trust Barometer reveals about the state of health information.
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Corporate Social Responsibility
Five Questions With Janice Kapner: Why Agility, Honesty and Alignment Are the Cornerstones of Modern Communications
Drawing on years of experience, including her former role as Chief Communications and Corporate Responsibility Officer at T-Mobile, Janice Kapner, CEO and founder of Kapner Perspectives Group, discusses how to build trust and navigate change in today’s fast-paced environment.
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Crisis Management
PRNEWS Announces 2026 Top Women in PR & Communications Honorees
PRNEWS has unveiled the 2026 Top Women in PR & Communications honorees—a group of 120 leaders driving innovation, influence and impact across the communications landscape.
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Crisis Management
The New Crisis Window: Why 48 Hours Is Too Late for AI
A structural shift is underway in crisis communications, and reputational risks are rising significantly with the adoption of AI technologies.
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Corporate Social Responsibility
PR Roundup: Creators Get Certified, Bieb-chella Buzz and Philanthropy’s Trust Problem
This week’s PR Roundup looks at a new credentialing push to professionalize influencer marketing, Justin Bieber stealing the Coachella conversation and troubling new data for philanthropy’s reputation.
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Branding/Marketing
Networking Redefined: How PR Students (and Others) Can Break Through
Most people do not network on an ongoing basis, let alone college students who are not sure what the word networking means.
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Digital & Technology
How PR Teams Are Using AI Synthetic Focus Groups to Research, Test Messages and Creative Ideas
Discover how AI synthetic focus groups can transform your market research. We explore building personas, querying AI and refining ideas for compelling content and news stories.
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Branding/Marketing
PR Roundup: McDonald’s CEO’s McNugget Meltdown, YouTube Dominates Influence and Nutella Goes to Space
PR Roundup features the McDonald’s CEO who can’t seem to catch a social media break a new report revealing which brands are most influential, and a jar of Nutella spread that accidentally became the most talked-about brand in the universe.
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Corporate Social Responsibility
Amid Crisis, Banana Ball Benefits from Uncharacteristic Serenity
Banana Ball’s handling of one recent story holds just as many lessons about the value of restraint and discipline in communicating through a crisis.
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