Listline e-Newsletter 11/25

|  by Chief Marketer Staff

MGI Lists has been chosen to manage this combined membership list from the American Society of Association Executives and the Center for Association Leadership.

GM Releases Its Tiger: Pro Shop Blog

|  by Chief Marketer Staff

As General Motors tells it, the move to let Tiger Woods out of his current endorsement contract with the automaker was coincidental to its current quest to gain a share of a $25 billion loan Congress is contemplating for the Big Three Detroit wheels.

P&I Postscripts

CINEMARK HOLDINGS: has a new feature for its gift cards—the capability for customers to upload their own images or photos.

The Social Success of Obama

|  by Chief Marketer Staff

The Obama for America campaign will be viewed by today’s marketers as a comprehensive case study in how to build a brand in a Web 2.0 world. Here’s how one analyst views it, and how she believes marketers could use social media to the same success the Obama campaign did