Listline e-Newsletter 11/25
* ASAE and the Center for Association Leadership
* Consumer Text Messaging Master File
* Opportunity Seekers from Dow Theory Forecasts
* Faith-Base Sweepstakes File
* BJR Group/International Data Compile Database
* ZoomInfo Offers List Data Licenses
* A Crash Course on Postal and E-mail List Testing
* Black Enterprise Magazine
LIST MANAGEMENT CHANGES
ASAE and the Center for Association Leadership
MGI Lists has been chosen to manage this combined membership list from the American Society of Association Executives and the Center for Association Leadership. A total of 19,469 members are named.
Selections: Industry code, job function, position type, organization revenue/scope, staff/membership size
Price: $250/M
Contact: MGI Lists, Candy Brecht at 800-899-4420, ext. 383 or [email protected])
NEW TO MARKET LISTS
Consumer Text Messaging Master File
Cell phone numbers are available for 24 million individuals who opted in to receive text messages. Sources include registrations at Web sites in such categories as movies and television, music, dining, entertainment, fashion and ringtones.
Selections: Age range, income, consumer interests, state/SCF/ZIP
Price: $250/M
Contact: MetaResponse Group Inc., Diane Dubocq (954-360-0644, ext. 217; [email protected])
Opportunity Seekers from Dow Theory Forecasts
Several new segments derived from the Dow Theory Forecasts newsletter subscription file have been released. One of these lists of investors identifies 99,060 opportunity seekers. Direct mail is the source.
Selections: Age, gender, income, recency, state/SCF/ZIP
Price: $145/M (base)
Contact: Worldata, Jay Schwedelson (561-393-8200, ext. 176; [email protected])
Faith-Base Sweepstakes File
A list of 350,000 religious individuals who entered sweepstakes has been culled from the Faith-Base database. Those listed include donors and magazine subscribers and direct mail buyers in several categories.
Selections: Catholic, change of address, demographic, ethnicity, gender, household income, Jewish, lifestyle, mail order buyer, online activity, other religion, political affiliation, presence of children, recency, telephone number, state/SCF/ZIP
Price: $80/M
Contact: Trinity Direct, Bob Stein (973-283-3600, ext. 225; [email protected])
INTERNATIONAL LISTS
BJR Group/International Data Compile Database
Thailand-based data compilers BJR Group and International Data Compile are offering more than 300 million consumer and business-to-business names on a wholesale basis. Data is available from 200 countries, including the U.S. and Canada, with 106 million and 8.6 million records respectively. Postal and e-mail addresses are available. Sources include direct mail and Internet surveys. Contact BJR Group, Porntaep Jerawatta (66-06-649-0397; [email protected])
IN THE NEWS
ZoomInfo Offers List Data Licenses
By Jim Emerson
Zoom Information Inc. has launched ZoomInfo Lists, a data licensing division. It
