TSE Sports & Entertainment has promoted Adam Rauch to VP of its promotions division. The new position took effect Monday.
Rauch replaces Ann McGrath, who left the company in September.
In his new role, Rauch will be responsible for developing and executing sports and entertainment promotional platforms including consumer sweepstakes, gift-with-purchase programs, internal incentives and sponsorship marketing.
Rauch, 28, joined TSE in July 2005 as the director of marketing.
TSE’s roster of clients includes Anheuser-Busch, Colgate-Palmolive, Dreyer’s/Edy’s Grand Ice Cream, Ford Motorcraft and Shasta Beverages.
TSE ranked No. 75 on the 2006 PROMO 100, with 2005 revenues of about $5 million.