Toys ‘R’ Us Promo Celebrates Sesame Street’s 35th Anniversary

Posted on by Chief Marketer Staff

This month Toys ‘R’ Us is offering a purchase-with-purchase promotion featuring a Sesame Street jumbo Elmo plush toy by Fisher-Price.

Plush Elmo helps
Sesame Street celebrate
35th Anniversary

The toy is available at 679 locations nationwide and at www.toyrsrus.com for $5 (a $29.99 value) with any $75 purchase while supplies last. The promotion celebrates Sesame Street‘s 35th anniversary.

All proceeds received by Sesame Workshop, the producers of Sesame Street, will be put back into educational projects for children, the company said.

In-store signage supports.

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