Topic
White Claw
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Campaigns
White Claw Sells Insulting Merchandise For Holiday Campaign
Hard seltzer beverage brand White Claw hired comedy trio Please Don’t Destroy for its holiday campaign centered on roasting friends and hosting merchandise.
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Engagement
Brands on Fire: White Claw Marketing VP on Connecting to Consumers at SXSW
We caught up with White Claw at SXSW to discuss the strategy behind the brand’s Shore Club experiential platform.