Tariffs

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  Branding/Marketing

  How Six Retail Merchants Are Communicating Tariff-Driven Price Increases to Consumers

  Half a dozen major merchants—Fat Brain Toys, E.l.f., Topdrawer, Schmidt Brothers Cutlery, Swingline Staplers and The Honest Kitchen—share strategies on communicating their tariff woes and price increases.

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  Branding/Marketing

  Survey: Marketers Addressing Tariff Flux with Value Messaging, Pricing Transparency

  In response to the continuing changes and uncertainty regarding tariffs, marketers are amending their strategies and tactics, focusing more on highlighting value and cutting spend on non-digital channels.

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  ROI | Metrics

  If Macro-Economics Are Wreaking Havoc on Your Marketing, You Need to Quantify Your Micro-Economics

  Discover how modern Marketing Mix Modeling (MMM) can transform economic disruptions into strategic opportunities, helping marketers navigate tariffs and shifting market dynamics with data-driven insights. Partner Content by Mutinex.