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Agencies
David Takes on the Goliaths
Retailer Dave’s Soda and Pet City made its first move into the multichannel world last month with an e-commerce site to promote the national launch of Simply the Best dog food.
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Agencies
Where Do You Hang?
Everyone has their favorite haunts on the Web. Some are places that you pop into every now and then, to make a quick purchase or check up on news. Others
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Agencies
Ready for Syndication Soon?
RSS may stand for Really Simple Syndication (among other less-descriptive things), but there’s nothing simple about selling the automated Web feed processes
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Agencies
Selling the Shat
And now here’s where we make the obligatory joke about selling boldly where no continuity program has sold before The William Shatner Sci-Fi DVD of the
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Agencies
Web 2.0 Meets the Senior Set
Computer and application developers have long talked about the “grandma test”: If their hardware or programs were intuitive enough for older relatives to use, they knew they had something a broad swath of the everyday online public could find value in.
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Digital
Christmas ITunes Visits Soar 413%: Hitwise
Visits to online music site ITunes.com skyrocketed 413% on Christmas Day 2006, compared to Dec. 25, 2005, according to Hitwise.
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Digital
Short Cuts
BabyUniverse Inc., an online marketer of baby and toddler goods, has launched BabyTV.com; an Internet broadcast channel and community for new and expectant parents.
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Digital
Online Search About Package Goods Growing, Says Survey
Consumers are increasing their search for consumer package goods online, according to a new survey by ICrossing.
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Agencies
Canadian Online Sales to Reach $8.3 Billion
Canadian online sales are expected to reach $8.3 billion this year, a 25% gain over last year and next year, that number will reach 26.3%, according to EMarketer.
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Digital
Seventh Generation Names Elenz Sales Vice President
Seventh Generation, an online marketer of environmentally responsible products, has named Carter Elenz vice president of sales.