Search

• Agencies

  First Ad Apps Get Okay from TRUSTe

  TRUSTe, the non-profit organization that certifies the security of Web portals and e-mail traffic, has issued its first list of ad-serving application downloads certified to play by the rules.

• Agencies

  Trademark Case against Google May Be Dismissed

  A U.S. judge said on Friday he will decide as early as next month whether to dismiss a four-year-old trademark abuse case brought against Google

• Agencies

  LookSmart Narrows Quarterly Loss

  Online ad network and tech platform LookSmart reported a net earnings loss of under $14 million for 2006 on revenue of $48.8 million, an improvement from a loss of $17.8 million on $41.4 million revenue in fiscal 2005.

• Digital

  Payless Telecom Acquires Grid Merchant Services

  Payless Telecom Solutions Inc. has acquired Grid Merchant Processing Inc.

• Digital

  Short Cuts

  Coremetrics, a provider of on-demand Web analytics will resell YourAmigo’s Spider Linker search engine optimization service

• Digital

  Making the Mobile Optimization Call

  (Searchline) No one can be sure that Apple’s rollout of the iPhone this June will make 2007 the watershed year for the mobile Internet and thus for mobile search. After all, asking users to pay $499 for a mobile phone with 4 GB of memory is about

• Agencies

  Web Site Offers Baby Gifts From Around the World

  One night a few years ago, a pregnant Andrea McGinty was searching the Web for interesting and unusual items for her soon-to-be-born daughter. She quickly became bored with the similar items she was finding on different sites.

• Agencies

  The Blog’s the Thing for DramaGoodies.com

  Theatre lover Angela Mitchell uses blogs to find customers and creative ideas for her website.

• Agencies

  Making the Mobile Optimization Call

  If Apple’s iPhone can do for smart phones what its iPod did for MP3 players, this may turn out to be the year Web operators get really interested in optimizing their sites for discovery and display by mobile devices. And according to Cindy Krum, senior search optimization analyst for Denver-based Blue Moon Works, the time is now to start thinking about how your site shows up in mobile.

• Digital

  Build a Better Valentine’s Day? It Takes Time

  If real life mirrored sitcom clichés, spouses and sweethearts would knock out their Valentine’s Day shopping with a wilted rose and some chalky chocolates bought at the local convenience store late in the evening of Feb. 14. But according to a study just released by search marketing firm OneUpWeb, love is in the air surprisingly early for online Valentine’s Day shoppers.