Topic

Promotion

  • Virgin Atlantic Rolls Out Space Miles

    Virgin Atlantic is giving its frequent flyer members an out of this world experience, offering the chance to redeem miles for a trip to outer space.

  • U.K. Gift Card Maker Adds Research Service

    U.K. gift card supplier Giftex, Inc. has launched a research service for European marketers eager to catch up to the popularity of gift cards in the U.S.

  • Archway Sells Merchandising Business

    Fulfillment house Archway Marketing Services has sold its merchandising division to Storecast Holdings. Malvern, PA-based Storecast bought Archway Merchandising Services for an undisclosed sum. The sale leaves Rogers, MN-based Archway Marketing Services …

  • P&I Postscripts

    BURGER KING CORP.: has teamed up with the National Football League and the U.S. Figure Skating Association for…THE ASI SHOW: has created an advisory board made up of…GIFTCERTIFICATES.COM: Seattle, added 13 retailers to its…

  • Bally Offers Fitness for Free

    Just in time for New Year’s resolutions to get in shape, Bally Total Fitness unleashed a new promotion this month to draw families to its fitness centers.

  • Twentieth Television Ups Rodriguez to Senior VP

    Matthew Rodriguez has been promoted to senior VP-marketing and creative for Twentieth Television, effective immediately.

  • Brands Back SI For Kids Snow Search

    Cartoon Network and Kids WB! have signed on as official sponsors of the 2006 Sports Illustrated For Kids Next Snow Search, a season-long quest to find the best kids (ages 9-13) on skis and snowboards. In its third year, the Next Snow Search consists of …

  • Fisher-Price Celebrates Three Kings Day

    Fisher-Price celebrates the Hispanic holiday El Dia de los Reyes Magos (“Three Kings Day”) with a limited-edition toy set and promotions throughout the Southwest. Fisher-Price marks the Jan. 6 holiday— Latino tradition that celebrates the arrival of the …

  • Linens ‘n Things Set Merger Vote

    Linens ‘n Things has set a Jan. 30 special shareholder meeting to vote on the $1.3 billion sale of the company. Shareholders will be asked to approve the retailer chain’s sale to a new, unnamed company controlled by Apollo Management, for $28 a share. …

  • Goin’ Country

    In 1932, the grandfather of country music, Jimmie Rogers, mournfully sang in Gambling Polka Dot Blues of taking on the big rollers in town and losing it all. His musical descendants, however