Promotion
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Agencies
American Express Offers Back-to-School Incentives
American Express is playing off the back-to-school shopping time period with an incentive tied to its gift cards
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Agencies
Walgreens Promo Gives Away Tickets to AARP Expo
Walgreens has partnered with American Association of Retired Persons in a promotion to get its customers to attend its annual event.
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Agencies
Carlson Marketing Launches Digital Music Rewards
Carlson Marketing is offering a new option to redeem loyalty points via a digital music store.
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Agencies
Mike and Ike Flavor Contest Nets More than 60,000 Votes
Just Born has people buzzing about its latest summer promotion.
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Agencies
Cartoon Network Adopts Healthier Guidelines
Cartoon Network is following in the footsteps of some of its competitors by rolling out new guidelines limiting the use of its characters on junk food.
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Agencies
Norwegian Cruise Line Named Official Cruise Line of PGA Tour
Norwegian Cruise Line and the Professional Golfers’ Association have teamed up in a marketing partnership that names Norwegian as the official cruise line of the PGA Tour and Champions Tour.
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Agencies
Sony Launches $100 Million Multi-Faceted HD Campaign
Sony Electronics is plotting its largest integrated marketing campaign in the U.S. to date to plug its “HDNA” high definition product.
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Agencies
MasterCard to Set Off on World Tour With Placido Domingo
MasterCard has been looking for a partner with mass appeal.
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Agencies
Mobile Negro Leagues Museum Wraps National Circuit
The mobile Negro Leagues Museum tour makes its final stop of the baseball season in Chicago this week.
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Agencies
American Eagle Launches Webisodes Tied to TV Spot
American Eagle Outfitters is targeting teens with a Web series that first appeared on TV.