Topic

Promotion

  • Free Monkeys for All

    That’s right, everyone who reads this article about premiums gets a real live monkey, free! Think of all the hilarity that will ensue! How surprised your

  • SACKED

    Celebrity athletes have taken some serious hits lately, getting caught in any number of unflattering situations. And marketers who’ve chosen them as sponsors

  • Enchanting Times

    If Ardea Beverage has its way, grocery shoppers will be on the hunt next month for a can of soda that can be exchanged for a family vacation. The company

  • Grindhouse rules

    It’s impossible not to watch. A man in a white lab coat, safety glasses and a blissed-out grin stares straight into the camera holding a wooden garden

  • Jimmy Dean Rolls Out Breakfast Tour

    Jimmy Dean is about to hit the road to sample its products.

  • Domino’s Debuts Contest-Created Pizza

    Domino’s and Kraft Foods are debuting this week a new product developed by an employee through a recipe contest.

  • Latinobaseball.com Teams With Citgo on Hispanic Heritage events

    Latinobaseball.com is holding Hispanic Heritage Days at six major league ballparks and giving baseball equipment to local Latino youth teams in a program supported by Citgo.

  • Bugs Bunny and Tweety to Appear on Checks

    Checks Unlimited has signed a long-term deal with Warner Bros. Consumer Products to put classic cartoons, as well as new characters on personal checks for customers.

  • HP Recruits Stefani in New $300 Million Printer Campaign

    Singer and fashion designer Gwen Stefani will help promote a new line of printers and online services from Hewlett-Packard in a multi-year global marketing campaign valued at $300 million in its first year.

  • Office Depot Takes Its Marketing Mobile

    Office Depot will launch its first national mobile marketing initiative with the creation of a site on the go2 mobile content platform that will let wireless users find the nearest store via their handsets, together with any in-store special offers, promotions, coupons or sweepstakes.