Promotion
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Agencies
American Express Revamps Golf Site, Adds Experiences
American Express recently relaunched its Members Clubhouse Web site as part of an effort to build its profile among cardholders who are linksters
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Agencies
AMC Rolls out Personalized Gift Cards
AMC Entertainment is out with a new gift card offering that lets people personalize the cards with photos, images or messages
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Agencies
Chase Makes Match with USTA Rewards Card
Chase Care Services is teaming up with the United States Tennis Association to issue a branded Visa signature rewards card
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Agencies
Postscripts
JACK IN THE BOX: restaurants are giving away free tacos to people who show cashiers a gas receipt. The fast food chain will distribute
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Agencies
7-Eleven Backs Slurpee with Largest Slate of Promos
7-Eleven is out in full force with a host of summertime promotions tied to its Slurpee brand, which include everything from coupons, giveaways and new flavors.
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Agencies
Capri Sun Looks for ‘Pouch Respect’ on Sampling Tour
Kraft Foods’ Capri Sun is capitalizing on the popularity of its “Respect the Pouch” ad campaign with a summer sampling tour of a dozen cities in 10 states and a new Web site that lets kids build pouch avatars and send Burp-O-Gram messages
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Agencies
Lifetime ’Army Wives’ Gains Web Traction
Lifetime’s second season of “Army Wives” has hit the ground running, re-supplied with online content and a sweepstakes aimed at drawing fans in.
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Agencies
Qdoba Mexican Grill Taps Craven for Director of Marketing Post
Qdoba Mexican Grill has promoted David Craven to director of marketing.
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Agencies
John Frieda Stylists Give $500 Makeover for Free
John Frieda, the coiffure guru of London, Paris and New York, has turned an 18-wheeler into a Salon on Wheels to offer women a hair makeover and to promote its products.
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Agencies
Sears Pushes Hip Image with MTV Partnership
Sears is hoping its new partnership with MTV will change its image to a hipper, cooler department store to attract younger shoppers.