Promotion
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Agencies
Cartoon Network Stages ‘Clone Wars’ Parties
Cartoon Network is staging 2,000 house parties around the country this Saturday to trumpet the primetime debut of the animated “Star Wars: The Clone Wars” on Oct. 3—with clone troopers dropping in on some of them
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Agencies
Cotton Sponsors Fashion Reality Web Series
Cotton, Inc. is sponsoring a reality Web series that tells the story of three aspiring fashion designers working under the guidance of Eric Vallency
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Agencies
Kimberly-Clark Launches Breast Cancer Cause-Marketing Promo
Kimberly-Clark Corp. has launched a cause-marketing effort tied to its Huggies Baby Wipes and Viva Paper Towels products to help fight breast cancer during October, Breast Cancer Awareness Month
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Agencies
NBC Streams Fall Previews on Multiple Platforms
NBC is betting that video streams will help its on-air primetime ratings rebound from last season’s doldrums
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Agencies
Retail Sales to be at Weakest Since 1991: Report
It may come as little surprise, but analysts are predicting a rather grim outlook for retail sales this holiday season
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Agencies
Sears Promotes Hamblen to CMO
Sears Roebuck and Co. has promoted Don Hamblen to vice president, chief marketing officer
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Agencies
New Line’s Still Named EVP for Weinstein Co.
Lance Still has been named executive vice president of promotions and integrated marketing for The Weinstein Co., an independent film studio
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Agencies
McDonald’s Celebrates Latin Grammy Awards with Sweeps, Events
McDonald’s is backing its sponsorship of the upcoming Latin Grammy Awards with a host of promotional activities, including a tour, street parties and a sweepstakes
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Agencies
Upromise Starts eCoupon Service for College Funds
Upromise is improving the financial return to its members with a new paperless eCoupon service that offers face value savings that count toward family college funds
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Agencies
American Eagle Outfitters Swaps Movies for Denim Trials
American Eagle Outfitters is once again rewarding customers with a free movie ticket to those who try on a pair of jeans from its new denim line