Topic
Land O’Lakes
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Shopper/Retail
How Land O’Lakes Boosted Page Views Per Visit 245% With Better Personalization
The dairy cooperative details how it personalized website content for visitors based on their behavior to keep them engaged, buying and coming back.
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Shopper/Retail
Land O’Lakes CMO Aims to Change Rural America’s Image
Land O’Lakes, a multi-billion-dollar cooperative of farmers, sponsors a stock image collection and launches a toolkit for the entertainment industry to help portray rural America as a vibrant community.
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Digital
How Land O’Lakes Tapped First-Party Data Sets to Power a Personalization Program
How the brand is converting customers with smarter data management.
