Games
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Agencies
Dove Contest Readies Real Women for Summer
Dove wants more real women for its ads. This time, it wants them tanned.
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Agencies
Netflix Pushes Academy Awards with Viral Video Promotion
Netflix Inc. is out with a campaign tied to the 79th Academy Awards telecast that lets fans create themed videos for a chance to win a membership to the online DVD rental service.
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Agencies
Harlequin, Sandals Search for Greatest Love Story
Valentine’s Day may be over, but love is in the air for Harlequin and Sandals Resorts.
The romance novel publisher is on the hunt for the greatest love story in a post-holiday promotion. -
Agencies
Nextel Revs NASCAR Sponsorship for Daytona 500
Sprint Nextel is gunning its event-marketing engines for the Daytona 500 this weekend.
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Agencies
Domino’s Web Site Offers Music Downloads
Domino’s is out with a new look to its Web site and free music downloads to back its new Cheesy Garlic Bread Pizza product.
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Agencies
Chock full o’Nuts Auditions Jingle Singers
Chock full o’Nuts is celebrating its 75th anniversary with a singing contest that will put a new voice in its radio ads.
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Agencies
Promotion Agency Extends Deal with Tequila Rose
The Promotion Agency has extended its work for the Tequila Rose Brand.
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Agencies
Southwest Airlines Lets Consumers Make Ads
Southwest Airlines is tapping into the buzz over the popularity of consumer-generated Super Bowl spots with a contest inviting customers to create an ad for the company.
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Agencies
Borders Launches Contests for Reward Members
Borders launched a contest last week, exclusive to its loyalty members, that offers a “dream” experience around what it knows best: books, music and movies.
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