Games
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Agencies
Wrigley Sweepstakes Lauds Ripken’s Induction
Wrigley is proving to be more than your average Cal Ripken, Jr. fan.
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Agencies
Hershey, Kraft Ready S’mores Tour
Forget snowstorms. Think s’mores. The Hershey Co. and Kraft Foods are collaborating on a joint campaign to boost s’mores consumption this summer.
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Agencies
Pizza Hut Searches for Spokesperson Via Video Contest
Pizza Hut is giving customers a new way to earn some cash and build brand loyalty—through a video contest.
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Agencies
GNC Signs On for Apprentice Debut
Vitamin retailer GNC is the latest sponsor to support an upcoming appearance on The Apprentice: Los Angeles with a sweepstakes and a product giveaway.
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Agencies
AT&T Renews American Idol Sponsorship with Sweeps
AT&T is promoting its sponsorship of the hit show American Idol this season with a host of text messaging-based offers, including a sweepstakes for a chance to win $1 million.
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Agencies
Carlson Hotels Teams Up with NCAA, Coca-Cola
Carlson Hotels Worldwide is hitting the court with Coca-Cola and NCAA men’s basketball offering fans the chance to win tickets to the 2008 Final Four in San Antonio, TX.
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Agencies
P&G Launches Multi-brand Campaign with Racing
Procter & Gamble has kicked off its first multi-brand campaign tied to the stock car racing season.
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Agencies
McDonald’s, Airheads Backs Warner Bros.’ Turtles Movie
McDonald’s is putting its marketing muscle behind the upcoming Warner Bros. Pictures and 4Kids Entertainment’s flick TMNT.
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Agencies
Priceline Ties Sweepstakes to Apprentice Appearance
Priceline is building off its recent appearance on The Apprentice: Los Angeles with a sweepstakes that will award winners with five luxury trips to Los Angeles.
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Agencies
Liberty Tax Runs Sweeps with Valpak
Liberty Tax Service is using 27 million Valpak envelopes to take the sting out of tax time.