Games
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Agencies
Hostess Revs Race Divas for On-Pack Game
Hostess is taking another spin around the track with the ladies
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Agencies
Marriott Builds Loyalty Via Instant-Win Game, Sweeps
Marriott International, Inc. is out with an instant-win game and sweepstakes designed to build brand awareness and promote new features on its Web site.
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Agencies
Canon Sweeps and Giveaways as Part of Tennis Tourney Sponsorship
Canon has signed a deal to sponsor the Pacific Life Open tennis tournament in March.
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Agencies
Arby’s Offers Trip to Country Music Awards
Arby’s is going country with a sweepstakes and instant-win game offering the chance to win one of nine trips to the Academy of Country Music Awards.
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Agencies
Crown Royal Puts Contest Winner’s Name in NASCAR Title
A Louisiana man will be named in the official title of an upcoming NASCAR race after winning a Crown Royal promotion.
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Agencies
Matzo Maker Hides Winning Codes for Passover
The maker of Manischewitz Matzo, is putting instant-win codes that could be worth $1,000 inside boxes of matzo for Passover Seder.
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Agencies
Do-It-Yourself Sweeps
Move over, Google. Here comes a shot of Caffeine. Caffeine is a do-it-yourself system that lets small-business owners run online sweepstakes and coupons
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Agencies
Pringles, Tanger Taps American Idol Promos
Procter & Gamble is giving its Pringles brand a starring role with the hit show American Idol.
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Agencies
Pyrex Cooks Up Sweeps with Chef Giada De Laurentiis
Pyrex cookware is getting ready to throw a party.
The World Kitchen brand has signed its first-ever endorsement deal, tapping Food Network chef Giada De Laurentiis for ads, a gift-with-purchase offer and a sweepstakes.