Games
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Agencies
WE Plugs Bridal Block via 44 Million Valpak Mailings
Women’s network WE tv is building excitement around its new bridal programming block on 44 million Valpak envelopes with a sweepstakes offer for a chance to win a luxury trip to the Dominican Republic
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Agencies
Dollar General Fuels NASCAR Sweeps
Discount retailer Dollar General is pinning a sweepstakes prize on the outcome of a NASCAR race
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Agencies
Google Teams with ‘Jeopardy’ Via Sweeps
Google is giving “Jeopardy” fans some extra help in a sweepstakes tied to an online version of the popular game show.
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Agencies
Feed Me, Supervalu
Grocery Giant Supervalu is firing up the summer grilling season with an online sweepstakes and advergame for its four regional supermarket chains: Albertsons,
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Agencies
Promo Takes the Driver’s Seat
Can you name the hottest new car to hit the market this year? You would be absolutely right if you said Promo magazine. Yes, Marketing Drive has created
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Agencies
Huggies Breaks Potty Training Sweeps
Huggies launches a sweepstakes today with an unusual prize: a one-on-one session with a potty training expert
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Agencies
Starburst to Sponsor Six Flags Concerts
Candy brand Starburst has signed on as title sponsor of a concert series at Six Flags theme parks this summer.
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Agencies
Cubs Field Samples, Honor Vets
Chicago Cub fans will get some extra perks this week, courtesy of Kimberly-Clark and Unilever.
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Agencies
Oscar Mayer “Idol” izes Its Jingle Contest
Oscar Mayer will sponsor Season 7 of “American Idol” and has signed Season 5 finalist Elliott Yamin to beef up the national jingle contest that the brand ran last year.
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Agencies
Warner Bros. Hypes ‘Nancy Drew’ with Mobile Campaigns
Warner Bros. has launched two separate mobile campaigns to promote the upcoming film “Nancy Drew.”