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YouthStream Media Networks Inc., New York, acquired Teen.com for $6 million in YouthStream common stock. YouthStream will issue 943,709 unregistered shares,

Barely six months after repurchasing 51% of its stock from Acxiom, Direct Media put itself on display yesterday during its annual business-to-business

Discovery.com has named Christine Miller executive vice president and chief marketing officer. Miller will leave her current position as executive vice

A combination of debt incurred from a leveraged buyout and several “costly strategic mistakes by previous management” caused Frederick’s of Hollywood

Think back a few weeks to June 14. Remember the date for any special reason? If all you can come up with is Flag Day, the marketing folks at the U.S.

Let’s define “promotion sensitivity” as the comparison of a particular consumer group’s claimed participation in a premium offer or contest/sweepstakes

The Promotional Products Association International honored three distributors earlier this year with its second-annual Distributor Web Awards. The sites

Tobacco companies will contribute as much as $1.4 billion annually to raise a generation of non-smokers. Between the parties and the PSAs, teens are getting

In compiling the promo 100 each June, we collect a multitude of information from participants that isn’t reflected in the agency rankings (although much

Your trained musical ear can discern his London Symphonies from his Sonata in C Major, but if Haydn sounds like H-e-i-d-e-n to you, searching for the