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Agencies
Jenny Craig Pursues Life Event Marketing
Birthdays can be bittersweet for individuals looking to lose weight. Not only are there extra candles on the cake, the guilt can be overwhelming as the butter cream frosting melts in the mouth. That is, of course, if you
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Gupta Withdraws infoUSA Share Offer
infoUSA chairman and CEO Vinod Gupta announced yesterday he plans to withdraw his $11.75 per share proposal to acquire all shares of the Omaha, NB-based data company he does not currently own.
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Agencies
Chevrolet Presenting MLB’s All-Time Latino Team
Chevrolet is leveraging is sponsorship of Major League Baseball by presenting the league’s first-ever all-time Latino team, and will award one voter a trip to this year’s World Series to see the official unveiling of the team. As part of the Chevrolet …
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Agencies
Sorrento and Precious Cheese Pedal National Sweeps
To encourage healthy snacking, Sorrento Lactalis, Inc., maker of Sorrento and Precious Cheeses, has rolled out a sweepstakes across nearly 1,000 grocery stores nationwide. Sorrento’s “Smart Snack on Wheels” promotion will give away a 26-inch High Timber …
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Agencies
Quaker Maid Rolls Out Holiday Recipe Contest
Spicy? Swedish? Sweet? Creative cooks can decide how to best present their dishes for the Meatball Mania Holiday Recipe Contest hosted by Quaker Maid Meats and West Bends Housewares. Chefs are asked to use frozen Mama Lucia Meatballs from Quaker Maid …
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Digital Thoughts – The Many Faces Of Google
If I were the number one search engine in the world, I’m not sure that I would allow many queries to show my number one competitor’s web site as the first listing, all while not showing any paid listings. MSN doesn’t do this. Yahoo doesn’t do this. So why…
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Listline e-Newsletter 08/24/05
This file names 866,285 moviegoers who paid an average of $25 for
advance tickets to see the film “The Passion of the Christ.” Some
146,316 e-mail addresses are available. -
Agencies
Ty Pennington TXT Sweeps Nets 71 Million Entries
A recent text-to-win sweepstakes by Alltel featuring Trading Spaces star Ty Pennington and a $1 million grand prize received more than 71 million entries from over 600,000 Alltel existing and new subscribers. The sweepstakes, which ran from April 15 to …
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Agencies
LeapFrog Debuts ‘No Ordinary Pen’ with Contest
LeapFrog Enterprises is giving consumers a new reason to surf the Web, launching an interactive Web site to showcase its first ever tween product— Fly pentop computer. Like its name, the Fly pentop computer resembles an ordinary pen, but works as a …
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News Briefs
THE U.S. MARKET FOR GOURMET FOODS AND BEVERAGES: report found that nearly one-fifth of American adults can be considered gourmet consumers, fueling a $41.2 billion industry. The market for gourmet foods and beverages is expected to top $62 billion by …
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