Search Results for: data

The first U.S. municipality to legally and permanently change its name to “Dish” could be a hero among its residents. That’s because EchoStar Communications, parent company of the DISH Network, will give all the households in that community free …

OptiCom Marketing Group Ltd. and One28 Marketing Group LLC have formed a new company, OptiCom MoxyCard InterACTIVE to pitch its new multimedia gift card. The company will specialize in offering branded content within the retail, entertainment, sports, …

It can be hard to develop a sense of community between franchises and their parent company, and even harder to do it between the individually owned franchises.

But Volvo Rents is tightening the communications gap all around with its e-newsletter, The Rental Channel. And it hopes to do even better when it puts the same material on an extranet.

NCH Marketing Services has formed an alliance with Pinpoint Data to jointly market and deliver coupon security services that help companies better protect their coupon investments. Under the deal, Pinpoint becomes NCH’s designated supplier for coupon coding and verification services.

As a small business owner, one of your most critical assets is your mailing list. You need your mailings to have the best data integrity and delivery possible for every campaign so response rates remain on the rise. However, as your customer lists grow, so do your challenges in ensuring that the quality of information continues. The integrity of your data is not only your best defense against the significant costs of undelivered mail pieces, but also it is the greatest factor in determining whether your lists will prove themselves to be a commodity.

Kroll Direct Marketing Inc. will manage Questex Media Group Inc.’s list
portfolio beginning Sept. 6. There are more than 1 million names on some
30 lists, including master files, e-mail and subscriber lists for 23
trade publications.

Are you ready for some football? Burger King Corp. this week breaks its first— promotion to leverage its sponsorship of the National Football League with a sweepstakes, tournaments and other football-themed offers. To kick off the NFL Your Way …

In a search for teen soda sippers and gamers, Jones Soda Co. and Nintendo of America are out with an under-the-cap sweepstakes that dangles plenty of entertainment. Labels on Jones Soda include information on the promotion and the bottles are topped …

A list of 11 million customers has become available from Kwik Lube Auto
Service. These vehicle owners spent between $20 and $600 for minor
service work at this retail chain.

Individuals who registered online to receive free ring tones for cell
phones are named on the Ring Tone Crazy list. The count is 1.5 million.
Postal and telemarketing records are available.