Search Results for: data

How’s this for a switch? A direct mail services company starts an e-mail newsletter when it wants to serve clients. QuantumMail.com did just that when it launched The Direct Mail Marketer.

As part of effort to show its employees there’s more to McDonald’s Corp. than cooking French fries, the company launched a new TV spot and singing competition to help inspire current employees and recruit new ones. The “My First” TV spot, which broke …

PQ Media, a branded entertainment research firm, and iTVX, a branded entertainment quality measurement service, have formed a partnership to roll out the first global branded entertainment spending and measurement analysis. The report, called Global …

As its homegrown pay-per-click search ad service moved from beta test to launch overseas, MSN said it expects to begin beta testing the sponsored links stateside.

As its homegrown pay-per-click search ad service moved from beta test to launch overseas, MSN said it expects to begin beta testing the sponsored links stateside.

Zacks Investment Research has formed a partnership with Dialog Group Inc. to work with its AdValiant.com marketing network and interactive agency and Data Dialog divisions.

E-mail addresses from various charities and national disaster relief
organizations have been assembled on the Katrina Donors Opt-in E-mail
file. Some 7 million donors are available.

A shortage of skilled labor in India may result in a spike in identity theft at Indian call centers, technology research firm Gartner warned in a recent report.

The three largest credit reporting companies in the U.S. will move to adopt a single, coordinated encryption standard to afford greater protection for the reams of electronic data they receive from banks, marketers and credit card companies.

The Center for Science in the Public Interest has chosen RMI Direct
Marketing Inc. as list manager. This appointment includes the Nutrition
Action Healthletter master file with 681,258 active subscribers and
various subfiles.