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Agencies
Online Service Ratings Slip During Holiday Season
Customer satisfaction levels among the top 40 online retailers dropped during the holiday season just finished.
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Et Tu, AOL?
On December 21, 2005, AOL signed and closed a deal to acquire video search startup Truveo Inc. The exact financial figures of the deal were not revealed, but AOL spokesman Nicholas Graham said it was the largest since their $435 million cash acquisition of…
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Agencies
Bennigan’s Celebrates 30th Anniversary With Irish Bash
Bennigan’s Grill & Tavern is celebrating its 30th anniversary by throwing the nation’s largest St. Patrick’s Day party in March. The anniversary celebration kicks off in late February when the restaurant chain rolls out its St. Patrick’s Day Blarney …
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Listline e-Newsletter 01/11/06
Avrick Direct Inc. now offers an opt-in e-mail file. Each month about 1
million e-mail addresses are generated. This file is comprised of new
movers, new credit cardholders and consumers with new telephone service. -
Agencies
The Real Problem with Rebates
Rebate programs don’t need new legislation; they need tougher enforcement of current laws, and better education for marketers and retailers, industry experts say.
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Agencies
Auto Incentives Slip in 2005
Last year automakers spent $1.2 billion less on incentives than they did in 2004, according to Edmunds.com, an online resource for automotive information. Analysts said the decline is due to lower priced cars resulting in less incentive spending by automakers.
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Agencies
WE Kicks off Weight Loss Promo With Curves
Cable network WE: Women’s Entertainment is rolling out a national marketing campaign with Curves, a fitness and weight loss facility for women designed to help consumers get rid of extra weight and turn their pants into works of art.
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Agencies
Sprint Launches Super Bowl XL Halftime Show Sweepstakes
Sprint, the presenting sponsor of the Super Bowl XL Halftime Show, has launched a sweepstakes that grants one grand-prize winner and a guest VIP viewing of The Rolling Stones’ live halftime performance.
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Agencies
Hallmark Flowers Searches for America’s Sweethearts
Valentine’s Day is right around the corner and Hallmark Flowers is kicking off a new contest to find the sweetest people in America.
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Agencies
Online Service Ratings Slip During Holiday Season
Customer satisfaction levels among the top 40 online retailers dropped during the holiday season just finished. According to a study of online shoppers, only one
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