Search Results for: data

In this multichannel age, direct mail is still the largest single power in direct marketing. The U.S. Postal Service handled 102.5 billion pieces of standard mail (direct mail advertising) in fiscal 2006, nearly half the year’s total mail volume.

Overstock.com has a tag line It’s all about the O. But with help from Teradata, Overstock has added four more letters to its lexicon: E, as in mail, and

Want a limited picture of the Scottsdale, AZ tourism market? Examine the customer data from a single hotel or resort. Want a more rounded view? Combine

NEW LISTS Whyville.net Numedeon Inc. offers a file of 1.9 million children ages 8 to 15 who registered at the educational Web site Whyville.net. Some

Business-to-business databases have never been celebrated for their cleanliness. For starters, B-to-B data is complex and fast-changing. Customers conduct

Today we meet Tammy Penton, senior account executive at Lake Group Media Inc. Penton deals primarily with business-to-business lists. She also helps devise and execute mailing strategies for consumer campaigns.

Catalyst Direct Marketing assumes management of this file effective
today. A total of 140,333 Internet buyers at postal addresses are
available from the last 12 months, among other segments.

Frederick’s of Hollywood has chosen Voxify technology for its inbound marketing and customer service call center operations.

For dog lovers, the Westminster Kennel Club Dog Show is their Super Bowl. Like discerning football fans, devotees of man’s best friend appreciate it when

LAS VEGAS – Feb. 28, 2007 – SellingSource.com, a leader in technology-driven marketing solutions, names Ronald Wagner president of its PartnerWeekly subsidiary, company officials announced today.