Search Results for: data

Credit card marketers have begun using direct mail more to connect with current cardholders than to prospect for new ones, according to a report from Mintel Comperemedia.

Valpak is teaming up with 20th Century Fox and IHOP to promote the latest animated film “Horton Hears a Who” on 44 million mailers with a sweepstakes.

Kmart is rolling out a contest in search of a fashion ambassador to represent the brand.

When purse strings are tight, marketers need to find a way to keep frugal customers buying. Click here to learn how customer experience management can help your brand stand out, and build a loyal customer base.

Losing 245 pounds—and keeping it off—is worth celebrating.
That’s what Subway is doing to support the sustained weight loss of its long-time spokesperson Jared Fogle.

To remind consumers that Mother’s Day and buying flowers are traditionally intertwined, Teleflora is collaborating with NBC in a contest to crown “America’s Favorite Mom.”

When it comes to buying products and providing credit-card data over the Internet, the kids are all right, but Nana and Grampy just feel a little weird.

M & F Worldwide Corp. will acquire the Data Management unit of Pearson plc for $225 million.

Names for 890,981 buyers and inquirers have been assembled. These
individuals registered at InternetBasedBizSite.com and provided postal
and e-mail addresses and a telephone number to obtain more information.

iLeadPay Inc, a top online marketer of sub prime offers, announced today that it will be a Gold Sponsor for the Glam Interactive Group networking event “Glam in Vegas” during Affiliate Summit West 2008 in Las Vegas.