Search Results for: data

Informatica Corp. will acquire Identity Systems, a developer of database marketing software, from Nokia for $85 million, the firm announced last week. The transaction is expected to close by the end of May.

CSG Systems International Inc., a direct marketing services firm, will acquire DataProse Inc., a direct mail and billing statement services company, for $39 million.

Zappos.com CEO Tony Hsieh said the successful formula for his online shoe store is a matter of making sure customers come back and spread positive words about the site’s service

Today we meet Cathy D’Ambrosio, a content strategy manager at Merkle Inc. who splits her time between advising clients about consumer lists and database marketing consulting.

Earlier this week, prior to ad:tech, we had the chance to join another gathering of those in the industry. We traveled to San Diego to participate in Experian Americas Sales Summit, joining a panel of those much…

For those who made it up, down, and/or across to ad:tech San Francisco, hopefully you took our advice during your pre-show planning, making sure to wear comfortable shoes, bringing plenty of business cards, showing up…

Marin Software Sees Strong Demand for Enterprise-Class Search Management Application;Company Signs Avenue A | Razorfish, Zappos.com, ZipRealty Strong growth in search management category underscores critical need for tools to help large search marketers deal with increasing complexity of paid search campaigns.

Las Vegas-based PartnerWeekly, a SellingSource, LLC company specializing in performance-based marketing, today announced Joseph Lilly has been promoted to president.

Online privacy concerns seem to be a very active topic in recent weeks, particularly the practice of Behavioral Targeting (BT).

Nielsen Online and comScore Media Metrix offered various rankings and data concerning the Internet, from a broader perspective