Search Results for: data

As part of an integrated ad campaign, Heineken beer brand Dos Equis is launching a promotion using TV, print, radio, digital and out-of-home ads to find a new personal assistant for its spokesman, the self-styled “Most Interesting Man in the World.”

Taco Bell is using gas cards as an incentive to drive people to its restaurants to buy large or extra large beverages.

Social network MySpace has promoted Jeff Berman to president of sales and marketing, a new post. In his new capacity Berman will oversee MySpace’s online marketing, content and programs, ad solutions, branded sales and the development of relationships …

LG and Alloy Media + Marketing have launched a contest to give one aspiring musician a cash prize in a high-profile competition.

The Mexico Tourism Board is running a regional text messaging sweepstakes offering weekly chances to win a trip to Mexico.

Feeling emotional? You should be, if you want to understand your customers’ mindsets and gain essential insight to maintain their loyalty

Beta tests are underway for two advertising platforms designed for targeting users of the social networking Web site MySpace, a division of Fox Interactive Media Inc.

A direct mail sold selection that identifies for more than 30,000 buyers
per month has been introduced to this file. More than 3 million buyers
overall are available

The Quaker Oats Co. is promoting its new Quaker Chewy 90 Calorie Bars with a sweepstakes offering a designer handbag filled with goodies.

An online seller of environmentally friendly clothing has agreed to clean up its act when protecting consumer data. Life Is Good Inc. signed a consent order with the Federal Trade Commission, and it was approved by the commission last week by a 4-0 vote after a 30-day comment period.