Search Results for: data
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Focus Worldwide Strikes Deal With M.L.S. of Italy
Focus Worldwide has added Italian consumer and business-to-business list offerings through an alliance with M.L.S., a list brokerage and data company in Milan, Italy.
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Letters to the Editor
Readers weigh in on Loose Cannon: One Casino Would Rather Switch Than Fight, Direct Newsline, Monday, June 09, 2008 with a horrendous pun, an informed history of casino marketing, and a generous, if self-serving, invitation.
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Mobile
Mobile Radio Promo Taps Teen Spirit
An April mobile promotion offering live appearances by up-and-coming bands to high schoolers voting via text message got 4 million mobile responses and allowed the owners of a sponsoring local radio station to nearly double their mobile database.
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Agencies
Klondike Renews Ad Campaign with $100,000 Video Contest
Unilever USA is bringing back its popular Klondike Bar ad campaign with a twist that invites people to upload videos to show what lengths they would take for the frozen treat
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Agencies
IHOP Celebrates 50 Years with Road Trip
International House of Pancakes (IHOP) is teaming up with Minor League Baseball to celebrate its upcoming 50th birthday via a cross-country summer road tour.
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Agencies
TouchTunes Plugs Into Annual Air Guitar Contest
TouchTunes is partnering with US Air Guitar as the official jukebox sponsor of the US Air Guitar Championship for the second consecutive year.
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BlackBerry, Not iPhone Tops 1Q08
A recent International Data Corporation (IDC) report indicated that Research in Motion sold the most smartphones in the U.S. during the first quarter of 2008.
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Time Warner Cable Begins Test to limit Broadband
Everyone knew something like this was coming sooner or later. Today we can all exhale, because Time Warner Cable has taken the first step towards limiting broadband access
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Search Versus Store
A couple of weeks ago, after much speculation, news came out that Google had launched its Google Health product, which as the site claims, “puts you in charge of your health information.” Translated, that last part…
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Listline e-Newsletter 6/4
Impluse Media Inc. has been appointed to manage this list of 111,022
investors from 2007 through the first quarter. Each has invested a
minimum of $500,000 within the past six months