Search Results for: data

LoyaltyOne has acquired a 29% stake in Companhia Brasileira De Servicos De Marketing, which operates Dotz, a multi-retailer loyalty program based in Brazil

In recent weeks, companies have been happily reporting significant marketing budget increases for 2010. The largest increases are scheduled for the online channel. On average, it seems companies are planning to increase their online marketing expenditures between 20% and 30%.

Former Senior Vice President at IXI Digital Media will head up [x+1]’s data partnerships and strategy, and guide development direction for its Predictive Optimization Engine(tm)

If you had asked us in 2004 if email submit offers would still exist in 2009, we would have bet money against it. Fortunately, we didn’t bet money because we would have lost. For reasons outlined in our overview of the incentivized…

Advantex Marketing International Inc., a merchant funding and loyalty marketing program provider, has extended an agreement with Canadian Imperial Bank of Commerce.

Bernie Silverman has joined DataCo LLC as VP of market research. His responsibilities will focus on new business development and qualitative analysis.

It all started in New York earlier this month with Jamba Juice spokesperson Bananaman passing out preloaded Metro Cards to thousands of people getting ready to board New York City subway trains

, a predictive marketing company, has named Kenneth Rona to serve as its VP of data strategy and analytics.

McDonald’s is offering kids a chance to attend sporting events at the 2010 Olympic Winter Games in Vancouver, an opportunity many people cannot afford due to the high costs of the tickets

Leading behavioral ad network touts revamped design and improved tracking features for superior results