Search Results for: data
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ChoicePoint Data Files Shot Through With False Information: MSNBC
If there is any cold comfort for individuals whose data ChoicePoint sold to scam artists, its that the data was likely erroneous, if a story from MSNBC is any indication.
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Agencies
Wrigley Revives Doublemint Twins with Contest
Wm. Wrigley Jr. Co. is on the hunt for new Doublemint Twins. Wrigley does a double-take on its historic campaign The gum leader will hold casting calls in New York City and Chicago next month to find twins to star in a new version of its historic …
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Agencies
Matchbox Offers Buried Treasure Sweeps
Mattel is out with a new line of Matchbox toys tied into an instant-win sweepstakes, which offers consumers a grand-prize trip to the Caribbean. The Matchbox Buried Treasure playset offers consumer an instant-win sweeps The Matchbox Buried Treasure …
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Listline e-Newsletter
Taylor Gifts Inc. has appointed RMI Direct Marketing Inc. as its list
manager. The total number of buyers on the Taylor Gifts catalog file is
437,821. -
Agencies
Robots The Movie brings $150 million in Promotional Tie-ins
Brands are lining up to promote Twentieth Century Fox’s upcoming film Robots The Movie, which hits theaters nationwide on Friday. Brands are clamoring to tie-in with the new Robots The Movie, which hits theaters Friday Robots introduces audiences to …
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Agencies
Strawberry Shortcake Sweetens New Line With Sweeps
Strawberry Shortcake is back and is sweeter than ever, touting a new sweepstakes and meet and greet tour for young consumers. Strawberry Shortcake and company tout new Seaberry Beach line DIC Entertainment and American Greeting Corp. are celebrating …
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Agencies
Mott’s and The Wiggles Tour Ties with Retail Promos
Mott’s has partnered with preschool band, The Wiggles, to sponsor a concert tour and retail promotions. Mott’s and The Wiggles mail-in promo features a free music CD Mott’s will sponsor the 2005 concert tour, The Wiggles Live in Concert Welcomed by …
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Agencies
Whirlpool, Reba Tour Again for Habitat
Whirlpool Corp. will sponsor Reba McEntire’s 24-city tour on behalf of Habitat for Humanity. McEntire and Whirlpool play an encore for Habitat This is the second year that Whirlpool’s flagship brand is presenting sponsor of the Reba Tour, which runs …
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Listline e-Newsletter
ALC Data Management has become the National Organization for Women’s
list manager. This universe identifies 73,089 last-24-month members as
well as 47,690 members from the last 12 months, in addition to 26,048
members on a six-month hotline. -
Coke and Pepsi Lose Market Share; 7UP Drops off the Top-10 List
The Coca-Cola Co. and PepsiCo, Inc. saw their share of the U.S. soft-drink market decline last year in a report that ranks the top-10 U.S. makers of carbonated soft drinks (CSD). Coca-Cola, the industry leader, saw its market share drop by 0.9% to …