Search Results for: data
-
Agencies
Dairy Queen Celebrates Blizzard Birthday With Fan Club, Sweeps
Dairy Queen is marking a new milestone, kicking off a yearlong 20th birthday bash of its Blizzard Frozen Treat, featuring a new online fan club and a scratch-and-win sweepstakes. Dairy Queen celebrates 20th Blizzard birthday with cup coded sweeps …
Tagged in: -
Agencies
Hilton Hotels Touts New Clock, Sweeps
Hilton touts its easy-to-use alarm clock tied in to a new sweeps Hoping to ease guests’ frustration setting their alarms or oversleeping, the Hilton Family of Hotels is out with a custom made alarm clock and a new sweepstakes, which offers a grand …
Tagged in: -
Microsoft to Design ID Protection Software: Reports
Microsoft Corp. will design software for managing identities into Windows to increase security and give users more control over their personal information, according to a Reuters report.
-
Harte-Hanks Appoints Two in Trillium Division
Harte-Hank’s Trillium Software division has named two management appointments for its Europe-Middle East-Africa (EMEA) operations.
-
List and Database News
Ringling Bros. and Barnum & Bailey Masterfile A universe of 6,017,783 names are available on the Ringling Bros. and Barnum & Bailey Children and Families Masterfile. The average family spends $125 at each event. The source of names is direct mail. …
Tagged in: -
Agencies
Conversion Metrics 101: Defining Success at Your Web Site
Think about this. Last month, you spent $2,000 on advertising to send 5,600 visitors to your website and it generated 26 sales. Did last month’s activity move you closer to your goals? You don’t know, right? Well you need to know.
-
Social Security Numbers Stolen at U.C. Berkeley
A laptop computer containing 98,000 Social Security numbers was stolen on March 11 from an employee at the University of California at Berkeley campus. The university reported the theft of this personal information yesterday.
-
Acxiom Details Plans for Digital Impact Integration
Acxiom Corp., which has purchased electronic marketing services firm Digital Impact for $140 million, will group the company with SmartDM, the information management service agency it acquired in January. Acxiom company leader Charles Morgan said that a few other complementary Acxiom operations would likely be combined into the new business unit, which will be headed by Digital Impact CEO William Park.
-
List and Database News
M. Lee Smith Business Executive Newsletter
Statlistics has assumed management of the M. Lee Smith Business Executive Newsletter master file. More than 200,000 records are offered. Those listed are subscribers to titles such as Employment Law Letter, Federal Employment Law Insider, HR Insight, Benefits and Compensation, Overtime Revisited, Environmental Insider and Workers Comp Reporter.Tagged in: -
Listline e-Newsletter
Penton Media Inc. has appointed MeritDirect to manage its technology
group files effective April 1. The technology group includes business
technology and enterprise information technology publications.