Search Results for: data

February 15 ChoicePoint announces that it sold 145,000 consumer data records to scam artists. February 25 Bank of America says tapes containing credit

Even before the first witness was called, members of the U.S. House of Representatives were lining up to take shots at the compiled data industry during

I’ll never forget my first lesson in business-to-business mailing lists. After seven years at Book-of-the-Month Club, I moved over to Ziff-Davis to market

Dennis Publishing Ltd. retained Lake Group Media Inc. to represent the
subscription lists for Maxim and Stuff magazines, which have roughly 1.7
million and 950,000 subscribers respectively. The appointment is
effective today.

Consumers may see loyalty programs as a necessary evil for getting a sale price at a grocery store, or as a chance to belong to an elite

SourceMedia Inc. has named Edith Roman Associates Inc. to manage a
portfolio of subscription lists that were previously owned by Thomson
Corp. The new owner Investcorp recently changed name of this group from
Thomson Media to SourceMedia.

Affiliate managers talk about two percent of their affiliates generating ninety-eight percent of transactions, as if that makes sense. It’s time that you trimmed the fat off your affiliate program. According to data that I collected recently for

PacificNet Inc., a Chinese telecom services provider, has acquired a 51% controlling interest in call center operator Guangzhou 3G Information Technology Co. Ltd. for $5 million.

The Force is back and it’s bigger than ever thanks to a number of partners and licensees backing the much anticipated release of Star Wars: Episode III Revenge of the Sith. From breakfast cereal and soft drinks to ring tones and snack food, the latest …

A list of 33,000 members of the National Street Machine Club and
subscribers to Street Thunder magazine has become available. Members
spent an average of $5,500 within the last 12 months to restore and
customize cars and trucks.