Search Results for: content marketing
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Four Must Have Digital Marketing Competencies
This article helps us understand and employ these four must-have digital marketing competencies.
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Agencies
Brands Create Engagement With Mobile & Social
Discover how brands like Tic Tac and McDonald’s are using mobile to connect with consumers and boost their brand profile.
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Digital
Native Advertising and the Blurred Ad-Content Line
Brands today want to seamlessly integrate themselves in the user experience instead of paying for online banner ads that can be easily ignored.
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Digital
The Digital Recipe for Marketing Food
Food marketers have a wealth of consumer enthusiasm and digital options to spark conversations around their products and services.
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Social
Keeping Tabs on Social
All-in-one social management solutions allow marketers to listen to what social users want
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Agencies
Video Marketing: Using Hard Data Versus Assumption
For video marketing, CMOs are making more assumptions than using hard data to get it right.
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Agencies
Branded Videos Losing Ground to Individual Users Sharing Same Videos
Brands are putting out branded videos but they are not getting anywhere near the hits individual users are that share those same videos.
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Social
Q1 Social Media Trends From Adobe
New report details paid, earned and owned social media trends for the first quarter of 2014.
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Agencies
Facebook Emphasizes Local in Taking Graph Search Mobile
CMOs who embrace scalable local marketing should be aware of Facebook’s Graph Search moving to mobile, because it will have a tremendous impact on many local social campaigns.
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Agencies
CM Asks….What’s Your Favorite App?
We asked four top marketers for their thoughts on the best personal and professional uses of mobile media.
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