Direct Group a direct marketing service firm, has named Robert “Kam” Kamerschen to its board of directors. Kamerschen has served in many senior executive and board membership roles, including an 11-year stint as chairman and CEO of ADVO Inc.
Most recently, he served as CEO of DIMAC, Inc. Earlier in his career, he was president and CEO of Max Factor, Inc., and president of Chanel Inc. and Christian Dior Parfums, Inc. He has also held senior executive positions with RKO/Six Flags Entertainment, Marketing Corporation of America and Norton Simon, Inc.,
Kamerschen is the first two-time winner of the Postmaster General’s “Partnership for Progress” award, an honor given by the U.S. Postal Service to suppliers. He received the award first in 1992 for chairming the Competitive Services Task Force. In 1997, Kamerschen received the award again for his service on the USPS’ Blue Ribbon Committee. He also received the Lee Epstein Award from the Association for Postal Commerce for his contributions to the mailing community.
Direct Group, based in Pennington, NJ, offers direct marketing services ranging from prepress, print and personalization through lettershop, commingling and mail to telemarketing, response and fulfillment.
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