Q&As
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Agencies
Chandon Is Looking for a Few Good Hosts
Domaine Chandon is partnering with cable’s Fine Living Network in a video search for the best party-givers in America, and offering as part of the grand prize the chance to throw next year’s holiday entertainment soiree at Chandon’s Napa Valley winery.
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Agencies
Icehouse Lets Superfans Taste Bobble Head Glory
Icehouse beer is giving armchair quarterbacks a chance to attend any sporting event in the U.S. in the coming year and see their own face bouncing on a personalized bobble head doll.
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Agencies
Home Depot, AmEx, Others Reveal Holiday Gift Cards
Retailers are taking advantage of the popularity of gift cards with new innovations for the holidays.
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Agencies
Holiday Gift Cards Spending Jumps 25%
A record $35 billion is expected to spent on gift cards this holiday season, a 25% jump over the $27.8 billion spent last year, a recent survey found.
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Agencies
Nextar Launches New MP3 Player with Music Giveaway
Portable electronics maker Nextar today launches a new 4 GB MP3/ MP4 player with a promotion that offers 10 free music downloads to buyers.
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Agencies
Postscript
BUDGET RENT A CAR: has teamed up with Dunkin’ Donuts to offer customers free coffee with car rentals.
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Agencies
$77 Billion Spent on Incentive Travel, Motivational Meetings, Special Events: Study
Spending on incentive travel, motivational meetings and special events was $77 billion in 2006, a recent study by the Incentive Research Foundation found.
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Agencies
Acxiom Deal Falls Through, New Company Leader Sought
The proposed $2.25 billion buyout of Acxiom Corp. has fallen through. Former suitors Silver Lake and ValueAct Capital have ponied up $65 million to terminate the deal. Acxiom will remain a publicly traded company.
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Agencies
Sierra Trading Takes New Title Home
(Multichannel Merchant) After testing the category for more than a year, discounted apparel, footwear, and outdoor gear merchant Sierra Trading Post has spun off a home products title.
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Agencies
Fenway Sports Plots Verizon Wireless Campus Tour
Fenway Sports Group is the guiding force for the third annual Verizon Wireless Campus Tour, hitting northeast college campuses in a concert series to plug the telco’s wireless service