Q&As
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Agencies
Coldwater Creek Ups Griesemer to CEO
Coldwater Creek has promoted Daniel Griesemer from president/chief operating officer to chief executive officer and has named him to its board of directors.
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Agencies
Honda Puts its Battle of the Bands on DVD
Honda is putting a different spin on its annual collegiate battle of the bands, issuing a DVD of last year’s competition leading up to last January’s finale at the Georgia Dome.
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Agencies
Delta Brings Experiential Lounge to New York City
Delta Air Lines is bringing its in-flight experience to the streets of New York City with a temporary lounge.
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Agencies
Meet the Broker: David Kanter
Today we meet David Kanter, president and CEO of AccuList Inc., based in Ventura, CA. Despite his job title and being a member of the Direct Marketing Association’s List Leaders Group, Kanter portrays himself as a humble list broker.
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Agencies
British Online DM Credit Card Fraud Rises 44%
Total credit and debit card fraud losses in the U.K. increased by 26% between January and June compared with the first half of 2006.
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Agencies
Sears Revives Wish Book Catalog After 14 Years
The Sears Wish Book Catalog is making a comeback after a 14-year absence. The 188-page catalog features toys, apparel, jewelry, appliances, tools and holiday items.
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Agencies
Bioré Sponsors Brandi Carlile Tour
Bioré Skincare has crafted a campaign around the tour of an emerging artist, tying the brand’s message to the refreshing discovery of unsullied song.
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Agencies
Macy’s Creates Parade and Entertainment Group
Macy’s Corporate Marketing has created the Macy’s Parade and Entertainment Group and promoted executives to head the teams.
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Agencies
Catalina Acquisition Closes
Vsurance Inc., a San Francisco-based pet health insurance provider, has completed its previously announced acquistion of Catalina Marketing Corp.
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Agencies
Merkle Hires Paul Bowman As Managing Director of Customer Strategies
Database marketing agency Merkle has hired Paul Bowman to serve as managing director of customer strategies.