Q&As
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Agencies
Jaguar Sponsors Boxing Fund-Raiser
Jaguar will sponsor an evening of amateur boxing and auction a car to benefit a Chicago children’s charity.
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Agencies
Meet the Broker: Alec Waluschka
Today we meet Alec Waluschka, direct and interactive media broker at Dunn DataCo, the reincarnation of the former Mal Dunn Associates Inc.
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Agencies
Lawmakers Call for Hearings on DoubleClick-Google Merger
A dozen Republican lawmakers in the U.S. House of Representatives are calling for congressional hearings to be held on the proposed acquisition of online advertising concern DoubleClick by search giant Google.
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Agencies
Nearly 9% of Holiday Returns Will be Fraudulent: NRF
Retail loss prevention executives anticipate that nearly nine percent (8.93%) of holiday returns will be fraudulent, up slightly from 8.67% last year, according to a National Retail Federation survey.
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Agencies
FTC Settles Six Cases of DNC Registry Violations
The Federal Trade Commission has settled six cases and levied nearly $7.7 million in fines against companies and individuals accused of violating the requirements of the National Do Not Call (DNC) Registry.
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Agencies
Quebecor Sells 29.9% of Europe Operations to RSDB
Quebecor World Inc. is selling a 29.9% interest in its European operations to RSDB Group for 240 million Euros ($341 million).
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Agencies
Online Game lets Players Create a New Dew
Pepsi’s Mountain Dew brand has launched an online game, “Dewmocracy,” that lets players team up and design the flavor, color, name and marketing graphics for a new entry in its product line.
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Agencies
Sears Pushes Holiday Campaign Via the Internet, Sweepstakes
Sears is tapping into shoppers’ love of the Internet and other technologies to back this year’s holiday-themed campaign.
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Agencies
Online Marketer Set to Try Offline Tactic Next Year
Morgan Dunn finds a niche at Neckties.com (www.neckties.com), a Garden Grove, CA online marketer of novelty and conventional men’s neckwear.
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Agencies
Slow-Growing Site Offers Connectivity Equipment
In 1997, Tony Casazza, president of Atcom Services Inc. — a consulting firm involved with the design and installation of fiber optic data communications and other computer network cabling systems — decided he wanted to become an online retailer in this budding industry.