Q&As

NBC and Liberty Mutual have struck a marketing partnership that casts the insurance company as primary sponsor of two movies tied to a larger promotional effort based on the theme of personal responsibility.

InfoUSA, which has not yet filed its 10-K report for the year ended Dec. 31, received notification on April 2 from the Nasdaq stock exchange that it was in violation of the exchange

In January, the estimated number of mailings sent by credit card companies dropped another 3% from December, according to a new study from Mintel Comperemedia.

MarketTools Inc., an online market research firm, has bought CustomerSat, a provider of enterprise feedback management, for an undisclosed sum.

The TJX Cos. Inc. have reached a settlement with MasterCard International Inc. that will pay card issuers up to $24 million in connection with credit card data breach claims made against the clothing retailer.

Burger King Corp. is once again kicking off a music contest showcasing the latest Latino musicians, offering the chance for aspiring artists to be crowned the best local band in each of 10 cities.

As part of its push to show shoppers it’s conscious of the environment, Wal-Mart has rolled out a green marketing and merchandising campaign.

Today we meet Jo Ann Alberts, who’s embarking on the next phase of her illustrious career at Trinity Direct, where she was appointed vice president of list brokerage in March. She’s been doing brokerage work since 1981.

The U.S. Postal Service Board of Governors approved funding to purchase The 550 Advanced Facer Canceller System (AFCS) technology to postmark letters faster and sort them better.

Nestle Foods said it has shaken off the associations of clumsiness of its Butterfinger brand and re-name itself simply “The Finger.” The re-launch was supported by a distribution of 200,000 free “Finger” bars at 7-Eleven stores in 10 major markets.