Q&As
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Agencies
Lone Ranger Makes DVD Comeback
The Lone Ranger is riding again, blazing a new trail with Tonto to prod interest in the release of a 75th anniversary DVD collection of the classic western television series this week.
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Agencies
Live, from SF: YouTube’s Biggest Stars
YouTube, the video-sharing Web destination that has become a hit with viewers but has yet to find its business model with advertisers
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Agencies
AT&T Pumps Services with ‘Guitar Hero’ Offer
AT&T is offering rock ‘n roll wannabes a shot at rocking out virtually with the latest version of the “Guitar Hero” video game when they subscribe to some of the company’s services.
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Agencies
USPS Loses $2.8 Billion in Fiscal 2008
As expected, the U.S. Postal Service reported a net loss of $2.8 billion for the year ended Sept. 30.
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Agencies
Gander Mountain Posts Quarterly Profit
Gander Mountain Co. posted net income of $700,000 for the third quarter 2008 compared to a net loss of $5.1 million in the prior year.
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Agencies
Meet the Broker: Donna Peterson
This week Meet the Broker features Donna Peterson, who specializes in e-mail blasts and lead generation. She works with homebuilders, business auction companies, publishers and other kinds of clients
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Agencies
Infiniti Sponsoring Sundance Music Series
Infiniti will sponsor a music series featuring Elvis Costello on Sundance Channel in a multi-platform deal with content to play on air and online.
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Agencies
Credit Card Mailings to Fall 20%: Synovate
US households will have received approximately 4.2 billion direct mail offers for new credit cards during all of 2008, a 20% decrease from 5.2 billion offers last year, projected market research company Synovate.
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Agencies
Gifts From Foreign Lands: A 1954 Campaign
Return with us now to that ever more remote year of 1954. Eisenhower was president, the Tonight Show was about to start and mailings were going out for the Around the World Shoppers Club
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Agencies
Citibank Offers Users Backstage Passes
A new holiday sweepstakes from Citibank will give cardholders a chance to experience live music up close, with a sweepstakes run in conjunction with an integrated promotion with artists Mary J. Blige and Nickelback and live music promoter Live Nation.