Q&As
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Agencies
Hyundai to Star Again in Fox’s ‘24’
Reprising its role in the two-hour “24: Redemption” season opener, the Hyundai Genesis will ride in the Fox series again as the automaker assumes a larger sponsorship in the action series.
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Agencies
Faltering Financing Means End to Hartford Direct
Hartford Direct, a marketing services firm that offered a variety of online and offline marketing, fulfillment and data services, is winding down operations. The company, which employed 150 people as recently as fall 2007, currently has 20 staff members shuttering its Berlin, CT, business.
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Agencies
House Resolution: Keep Six-Day Mail Delivery
Four Congressional representatives have sponsored resolution calling for the U.S. Postal Service to
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Agencies
Brookstone Posts More Than $117 Million Loss
Brookstone Inc. posted a net loss of $117.5 million for the fourth quarter, compared to net income of $34.2 million in the prior year.
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Agencies
Marketing Capital Names Prescott Senior Adviser
Marketing Capital Corp. has named Charles A. Prescott senior international adviser. In this capacity he will advise the company, on direct marketing practices around the world.
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Agencies
Basketball Fanatics Get Shot at Coke Zero Spot
Coke Zero is giving college basketball fans a shot at 30-seconds of fame.
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Agencies
Kraft Unveils New Brand Identity, Corporate Logo
Kraft Foods yesterday rolled out a new corporate logo and brand identity as part of its mission to better distinguish its corporate and product brand identity.
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Agencies
YouTube Singing Contest Focuses on American Flag
The Smithsonian is generating some excitement around its housing of the American flag inspired by the national anthem with its first YouTube singing contest.
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Agencies
Frederick’s of Hollywood Names New President
Linda LoRe has been promoted to president of Frederick
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Agencies
Shared Mail Drop, Impairment Charge Damp Valassis Year
Valassis generated $626.3 million during fourth-quarter 2008, a drop from the $661.5 million it pulled in during fourth-quarter 2007. But the company took an eye-popping $222 million loss during the quarter, largely due to a $245 million non-cash impairment charge.