Q&As
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Agencies
J. Crew Takes Loss In Fourth Quarter
J. Crew generated $1.43 billion during its fiscal year 2008, up from $1.33 in 2007. But the company
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Agencies
RR Donnelley Opens Calgary Financial Printing Offices
R.R. Donnelley & Sons Co. has opened a new financial services office in Calgary, Alberta.
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Agencies
Kmart Climbs into Ring with Wrestlemania XXV
Value retail chain Kmart is tag teaming with World Wrestling Entertainment to mark an athletic feat in the month of March: the 25th anniversary of Wrestlemania.
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Agencies
Office Depot and HP Team for ‘Monsters vs. Aliens’ Sweeps
Office Depot and Hewlett-Packard are partners in a new sweepstakes to promote the new DreamWorks Animation film “Monsters vs. Aliens.”
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Agencies
Lane Bryant Launches 3 Million Circ Catalog
Lane Bryant has launched a new retail catalog, which has been mailed to 3 million existing customers,
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Agencies
Mail Stream March 9
A catalog from Tween Brands Justice and Limited Too, both of which target girls aged seven through 14, combines the two apparel collections. A charter offer from Food Networks magazine teases the editorial and offers ten issues for $10, and the 2009 Annual Appeal from Boys Town features a variety of gifts.
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Agencies
Bluefly’s Strong Year Capped By Weak Quarter
Bluefly Inc., an online retailer of designer brands, generated $95.8 million in sales during 2008, up from $91.5 million a year earlier. More, with The Bean-Counter’s Take, follows.
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Agencies
DM Agency Guarantees Response Rate For Gift Cards
Direct response agency Dukky is offering a refund to mailers participating in its shared mailer program if the program does not pull an eight percent response rate. More, with The Analyst’s Take, follows.
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Agencies
Ogilvy Hires Advertising, One-to-One Business Leaders
Ogilvy New York has named Harvey Kipnis managing director of OgilvyOne, and Simon Pearce managing director of Ogilvy & Mather Advertising.
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Agencies
Firms Partner to Offer Loyalty Services In India
Venture Infotek and Welcome Real-time have inked a partnership under which they will provide a series of loyalty offerings within India. These solutions will allow cards payment businesses and retailers to deliver personalized offers and redemption alternatives at the point of sale. More, plus The Opportunist’s Take, follow.