Q&As
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Agencies
PMG Reiterates Pleas for Healthcare Relief, Delivery Cut
Postmaster General Wednesday repeated his request to Congress for relief from its more-than $5.8 billion annual healthcare payment obligations and for a change in the law that would allow it to cut mail delivery days, if necessary
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Agencies
Miller Loyalty Program Grows to 150,000, Baseball Rewards Added
With about a year under its belt with a new loyalty program, Miller High Life is launching a fresh volley of promotions and has added a new reward category to its loyalty program: baseball-themed merchandise.
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Agencies
Getting the ROI on Incentive Programs
It isn’t another buzzword. Not in this Great Recession. It’s more like a buzz saw and all businesses had better know how to handle it.
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Agencies
Amtrack Pairs Loyalty Rewards with National Train Day Events
For those of you who didn’t know, National Train Day is May 9 and Amtrak plans to host a number of events across the country to push rail cars as an environmentally sensible way to travel.
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Agencies
MaggieMoo’s Offers Tax Filers a Free Scoop
Customers who find that Tax Day leaves a bitter taste will be able to lick that problem this April 15 if they’re near a participating store in the MaggieMoo’s Ice Cream & Treatery chain.
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Agencies
P&I Postscripts
RYMAX MARKETING SERVICES: a provider of merchandise to the incentive industry, has signed an exclusive partnership to offer Philip Stein watches and wine wands.
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Agencies
Tropicana Incentive Helps Preserve Rainforests
Tropicana, the company that grinds its orange rinds into animal feed, is playing to American’s green sensibilities by encouraging people to purchase its products to help protect endangered rainforests.
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Agencies
J.Crew Filing Details 2008 DM Activity
Despite a 5-million-copy cut in catalog circulation, J.Crew
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Agencies
Jon Schneider, Client Service Director at MRM Worldwide, Dead At 52
Jon Schneider, executive VP and director of client service for the flagship office of MRM Worldwide, died suddenly on Sunday, March 22, at his home in Brooklyn, NY.
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Agencies
Mailstream: March 25
A polywrapped catalog from The Republic of Tea includes a sample packet of Strawberry Vanilla tea, and an opportunity to make a charitable contribution with certain purchases. Plan USA, a worldwide orphan assistance organization, offers a bracelet asks for either a recurring or one-time donation. And a package touting Dr. Andrew Weil’s Self Healing Newsletter contains involvement devices, an offer for a free gift, and a soft offer of $19.95 for 12 issues.