Q&As

Direct marketing-generated sales were off 21% from first-quarter 2008

Visant Corp., the scholastic goods direct marketer, reported net income of $4.1 million for the first quarter, compared to a net loss of $2.7 million last year.

The Yankee Candle Co. Inc. posted a net loss of $11.5 million for the first quarter, compared to a net loss of $7.9 million in the prior year.

Today, we meet Mark Zilling, senior vice president at MeritDirect. He’s specialized in the business-to-business arena ever since coming to the firm from Direct Media in 2001.

MillerCoors success formula is straightforward and frames what every marketer banks on: true innovation. But it’s how the beer maker arrives at that formula that sets them apart

The founder of Papa John’s is making pizza deliveries to surprised customers in a replica of the ’72 Camaro he sold 25 years ago to fund his start-up pizza business ago to fund his start-up pizza business.

Quebecor World Inc. is reviewing the terms of an unsolicited acquisition bid made by R.R. Donnelley & Sons.

Vitacost.com

Systemax Inc., which sells personal computers and electronics through a variety of direct and retail channels as well as through the CompUSA retail chain, generated $752.3 million during first-quarter 2009, up from $724.7 million in first-quarter 2008. But the company

Disney’s new Pixar release “Up”, set to open May 29, is about an old man who goes adventuring around the globe in a flying house