Q&As

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Rho Ventures will purchase $15 million of newly issued common stock from Bluefly Inc., an online apparel retailer.

The Salvation Army has a new tool in its holiday fundraising arsenal—credit card kettles.

Third-quarter direct response operations recorded a $2.3 million net loss at Gander Mountain, while the outdoors products marketer

The holiday 2009 catalog from DeSantis Collection offers discounts and incentives to purchase its menswear offerings. The American Bird Conservancy asks

There’s been a lot of talk among direct marketing industry veterans about reinventing themselves in the digital age. And this, of course, is followed by a crowd of social media consultants with creative concoctions for how to prosper in times of change.

FedEx Corp. reported net income of $345 million for the second quarter, a 30% decrease from $493 million last year.

Dydacomp, a direct marketing systems provider, has signed an agreement with Stonefield Software Inc. to agreement to use its business intelligence reporting system.

MA Holdings, Inc., a newly formed holding corporation, has acquired catalog/Internet marketer M&S Fine Foods as well as Authentic Mexican, Inc., a specialty foods manufacturer.

Today we meet Kathy Rakosky, vice president at Zed Marketing Group in Edmond, OK, where she’s worked for 13 years since graduating from the University of Oklahoma.