Q&As

Coldwater Creek Inc. generated $318.4 million in fourth-quarter 2009 sales, compared with $283.2 million in fourth quarter 2008. Direct sales (including phone and Internet) were $97.3 million, up from $83.5 million in fourth quarter 2008. More, along with The Bean-Counter’s Take, follows.

PromoWorks and House Party have partnered to provide offerings for brand marketers that link in-store sampling and in-home marketing via customized programs

Today we meet Claire Carpenter, a list broker at Carney Direct.

The U.S. Postal Service Tuesday proposed a number of changes to keep it operational over the next 10 years including a “modest” but unspecified exigent rate increase in 2011 and cutting out Saturday mail delivery.

Customer relationship management agency Merkle has hired Mark Weninger to serve as its first chief creative officer

Kobie Marketing, a loyalty marketing and technology agency, has hired Patrick Venker to serve as director of strategic services.

Lopez Negrete Communications, Inc., a Hispanic owned and operated agencies, has established a CRM/DM business unit.

Gregory W. Hunt will be joining The Yankee Candle Company, Inc as executive VP of Finance and CFO.

Valassis posted net earnings was $24 million for the fourth quarter, compared to a loss of $222 million in the prior year.

Enduring brands are never idle. They are ever changing, ever morphing, ever adapting. They cause trends and get caught chasing them, too, both as victor or victim