Q&As

Coca-Cola is hoping to win big this year with “Coke Chase” a promotion marketed around the Super Bowl that encourages public voting.

Lists offered this week include American Society of Echocardiography and Aslan Relief Active Catholic Former Donors.

Lists offered this week include American Society of Echocardiography and Aslan Relief Active Catholic Former Donors.

Many marketers don’t have a strategy in place to handle the tremendous influx of data, according to a new survey from Neolane and the DMA.

Hilton Hotels unleashes a humorous interactive quiz designed to get us all thinking about taking a vacation.

More than ever before, data insights can provide a competitive advantage for those able to effectively analyze it and ac .

This year’s annual program around the Super Bowl, “A Man Knows How to Choose His Team,” continues Tecate’s hard work to reach the U.S. Hispanic consumer.

Done right, email personalization is a great thing. Done wrong, it can be creepy and destroy relationships.

There’s a major disconnect in the industry when it comes to attributing ecommerce sales to social media, and that’s a big problem.

Lists featured this week include EliteMilitarySingles.com and Shambhala Sun magazine.