Q&As

Lids Corp. a hat marketer in Westwood, MA, integrates data flowing from the Internet and cash registers at 400 stores to synchronize online and retail

Sometimes we look at creative and wonder if the agency or in-house talent really thought it through in terms of its target audience.In some cases, it

Ever hear the phrase “information optimizing”? It’s a favorite of mine. I admire creative people who use creative thinking to project a creative halo

The alternative media industry may want to start engraving plaques for America Online marketing president Jan Brandt. As the Internet industry’s largest

Children are the impetus for growth in two museum sectors. Science museums are expanding and building new science centers catering to families with kids,

America Online Inc. will pay $3.5 million to settle Securities and Exchange Commission charges of improper accounting procedures. The SEC alleged that

A coalition of seven of the most prominent companies in the online world proposed a set of guidelines designed to make Internet shoppers feel more secure.

Tired of rising customer acquisition costs in traditional media, Nova International Services Inc. has decided to put more focus on online media.The Blue

The collapse of a leading online sports retailer has shaken U.K. confidence in the e-commerce boom. And it comes at a time when research suggests that

Jay Frank, former senior vice president for Trans Union, died of complications from heart surgery in May at Chicago’s Rush Presbyterian Hospital. He was