Q&As
-
Agencies
Hot Ticket: Tickets.com is now doing over a third of its business online
Tickets.com has not wasted any time.The ticket seller did 6.4% of its business online in the first quarter of 1999 – roughly the same percentage as total
-
Agencies
Scare Tactics: Universal Home Video bundles video titles for Halloween.
Universal Home Video, Universal City, CA, will get a jump on the scariest holiday of the year when it rolls out a Universal is Halloween program at the
-
Agencies
Brylane CEO Steps Down
Peter Canzone, chairman and CEO of specialty cataloger and retailer Brylane Inc., will retire July 5 after 32 years with the company. Russell Stravitz
-
Agencies
Hey Sailor, Want a Good Tome?
Like most business magazines, DIRECT receives a library full of books for review. Among those titles I get to peruse, there are some I feel more qualified
-
Agencies
PEOPLE: Caples Awards Win LaMotta
The John Caples International Awards selected Connie LaMotta of LaMotta Strategic Communications Inc. to promote and publicize the annual event, which
-
Agencies
What Was PBS Thinking When It Ran This Ad?
Puzzling headline and picture, followed by vapid copy that has little to say – this is our beloved PBS?My file of clipped ads crying out for makeover
-
Agencies
HACKERS: High-Tech Highwaymen
Let’s face it. Despite the rhetoric about its safety, the Internet remains a wide-open town living in fear of outlaws, not unlike a Wild West town in
-
Agencies
LEGISLATION: NJ Bill Targets School
New Jersey is on its way to becoming the first state in the nation to require its schools to obtain a parent’s written permission at least two weeks prior
-
Agencies
Cellblock Callers: Utah to end inmate work program
Utah inmates making telemarketing calls as part of a prison work program solicited the home address of an unsuspecting young Texas girl earlier this year,
-
Agencies
Missouri Wants Do-Not-Call List
The Missouri House of Representatives has unanimously approved legislation authorizing the state to develop and maintain its own list of residents who