Q&As

OH, THOSE WACKY TELEPHONE REPS. Just when I think I’ve seen and heard it all, a colleague tells me a real humdinger and we shake our heads and share a

THE BUSINESS OF SELLING WINE over the Internet has been hit by the economic downturn just like other online endeavors. Geerlings & Wade, the leading direct

The Web hasn’t worked for a lot of marketing efforts so far. But for some DMers especially those targeting techies it’s proving to be one of the best

NOT SO VERY LONG AGO, we complained about the volume of voice mail. Now we whine about too much e-mail. I overheard a fellow airline passenger noting

ITV tests hold promise, if not great results

The headline for Watchfire’s ad may indicate the subject matter, but the promise is vague–maybe even somewhat inaccurate

Trade-ins bombed but indexes excelled for audio/video catalog Crutchfield

Sports Memorabilia

Better Letters, Revised